Tuesday, November 24, 2009

Gearing up for the holidays

I need to start thinking about Christmas shopping.   I stumbled across this when I should have been working.


Faced with facts like this, one cannot help but recall the economic discipline's most famous "Bah, humbug!" result: Joel Waldfogel's discovery, in 1993, that the typical $50 Christmas gift is valued by the recipient at between $35 and $43. It is this sort of finding, presumably, that accounts for the popularity of gift cards, which, according to Offenberg, are now the most popular gift in America.
Personally, I like photographs of my kids and grandkids.  They are priceless.

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